Publishing
- Kingsley A. Borello
Excellent Business Plan
Publisher Hoepli, 2021, Italy – 7th Edition
Born in 1999 as IL BUSINESS PLAN, the book has been written during a work experience in the USA, where the academic background of the author merged with the ongoing business requirements of his American start-up. Over 20 years, the book, translated into Spanish and sold in Latin America and Spain in its second edition, has evolved along with the practical cases provided by the planning and development of hundreds of start-ups and companies in multiple industries. In recent times, the author, after careful study of the Lean movement and its comparison with the Traditional planning approach, theorized a third approach able to conjugate the two doctrines, expressed by a new model, the Complete Lean Investment Planning, or CLIP. On the basis of his new theory, he then writes the LEAN BUSINESS PLAN, and after, merges the 6th edition of its Business Plan best-seller into this new book, the advanced version of the LEAN BUSINESS PLAN becoming the PRO edition.
This PRO book adds to the LEAN more business insights in terms of management and planning, introducing as well the topic of the Strategic Performance Assessment, three additional chapters, and a second business case to the first one illustrated in the simpler edition.
The PRO edition is not necessarily better than the LEAN one, sharing the same fundamentals and planning theory: the simpler edition is best guide for start-ups and small companies in setting up their growth roadmap. The advanced book is more oriented to a professional audience, and suitable to support the planning needs of more complex organizations: university professors, students, managers of larger organizations.
Bologna (Silvia)
“Egregio dottore, sono una studentessa......ringraziandola per la disponibilità le rinnovo la mia sincera ammirazione per la sua opera e le porgo i miei distinti saluti.”
Italia (Paolo)
“Egregio Dott. Borello, ho letto con interesse il suo libro sul business plan e le porgo i miei complimenti per la chiarezza espositiva ed operativa. Io mi occupo di ....di nuovo complimenti e distinti Saluti”
Cagliari (Marcella)
“Egr. dott. Antonio Borello, sono una laureanda in Economia e commercio ....la ringrazio anticipatamente e le faccio i miei auguri per il suo libro, perchè per me è stato un punto di riferimento chiaro ma mai banale.”
Lean business plan
Publisher Hoepli, 2020, Italy.
Lean Business Plan is tackling the conflicting opposition between the Traditional approach to business planning with the newest planning doctrine proposed by the Lean movement. The book assesses the pros and cons of both approaches, merging the best benefits coming from the opposite theories. Upon the author's findings, the best is a way to combine an experimenting activity throughout a more extended planning phase, throughout the application of a new approach summarized by the CLIP, the Complete Lean Investment Planning model, comprehensively described in the text.
Az franchising magazine
Milan, March 2010
“How to export its own franchising chain abroad”: The article shows to a franchisor company, after having launched and developed a franchising chain in the domestic market, what sound steps must be accomplished in order to export its business into foreign markets.
Milan, February 2010
"How to manage the growth of a franchising project": The study illustrates to the mother company, as a second step, how to manage the development of a franchising network after its beginning launch.
Milan, November 2009
"How to chose the best advisor in launching a franchising project": The article, along with the following two, shows, in a path of three episodes, how a company can be properly driven in building up a new franchising project.
The corporate strategy map
McGraw-Hill Italia, Milan, June 2008
Corporate strategy is an ongoing matter always under the lights of managers and entrepreneurs, along with researchers willing to contribute with their insights. In the last thirty years, many new theories emerged, creating models able to classify and interpret either the context (industries, markets) or the actors (competitors, clients, suppliers, lenders, etc.), with the common purpose to isolate factors and cause-effects relationships adequate to guarantee the social and economic success of companies. The text originates from the study of different theories on business strategy, an investigation that ends with the construction of the Integrated Strategy Model (Modello del Quadro Strategico Integrato). This model gives an overview on the cause-effects relations among business factors contained in some of the most known corporate strategies, adding original observations and theory insights enabling to reach an organic overview of the matter. The text is addressed to managers and entrepreneurs willing to handle a Model enabling them to shape successfully their corporate strategies in the increasing complexity of all business markets.
El Plan de Negocios
McGraw-Hill Colombia, Santa Fè de Bogotà, May 2000
The author describes his business planning activity during his US entrepreneurial experience, from what he conceived the idea to write a book:" ...after time spent gaining comprehension of the American business culture, elements necessary for proper planning were gathered. After collecting a sufficient amount of data, I began to draw the first economic and financial forecasts. I worked closely with an advisor from the SBA Small Business Development at Austin, where I learned theoretical financial differences in the U.S. approach in comparison with European methods. This period brought me a great opportunity to assimilate the American way of business planning, in some manners so similar and in others so different from the approach learned in my country. I adapted my original plan to integrate what I had learned of the U.S. business environment... at this point, I had the idea to summarize my whole experience in a book.... "
Santiago - Chile (Alvaro)
“Estimado senor Antonio Borello: en primer lugar quiero felicitarlo por su trayectoria empresarial, academica y por su interes por compartir su experiencia a traves de importantes publicaciones. Es mi interes desarrollar estrategias para la modernizacion de algunas empresas, como tambien enfrentar la creacion de nuevas subsidiarias y lineas de negocio. Para lo anterior estare muy agradecido si Ud. me recomendara las publicaciones suyas que mejor me puedan servir de marco para mis proximos desarrollos. Agradeciendo desde ya su gentil colaboracion le saluda atentamente, Alvaro Gerente de Desarrollo”
Argentina (Javier)
“Antonio Muy completo y claro su libro. Congratulations ! Best Regards.”
Maracaibo, Venezuela (Luis)
“Estimado Sr. Borello: soy contador publico, Gerente de Auditoria de una de las Organizaciones privadas mas importantes en Venezuela...quisiera, si es posible, una orientacion de su parte, de como abordar el tema y hacer una propuesta sencilla, de inmediata aplicabilidad y que sea ademas de permanente en el tiempo, capaz de adaptarse al nuevo entorno sin tener que hacer ambios importantes en el Plan de Negocios y que garantice, la supervivencia, competitividad y rentabilidad...”
Argentina (Gabriela y Carolina)
“Estimado Sr. Antonio: recidimos en Capital Federal - Argentina...fascinadas con su libro El Plan de Negocios, en el cual nos estamos basando para realizar el trabajo final de la asignatura Planificacion de negocios,....desde ya muchas gracias y aprovechamos la oportunidad para felicitarlo por su libro. Saludos atentamente.”
Argentina (Eduardo)
“Hace poco compre su libro "El Plan de Negocios". Me parece un excelente libro y ha sido una de las mejores inversiones que he hecho en esta materia ultimamente. .......muchas gracias por su ayuda y por tan buen libro.”
Argentina (Miguel Angel)
“Al Dr. Antonio Borello Me dirijo a Ud.con el objeto de felicitarlo por el libro plan de negocios. Es muy util y en especial la forma que abarca cada uno de los temas. Ruego continue editando sobre el tema en especial con el contenido y la claridad con que aborda los temas. Saludo a Ud. muy atentamente. Cr. Miguel Angel Del Bo un lector agradecido...”
Argentina (Blasco)
“Hola Profesor, mucho gusto en laudarle. He leido su libro, el que me parece muy completo y bastante didactico. Sin embargo, no he entendi algunos cuadros, como el que aparece en la pag. 13, en el aparte 1.3.1 Ciclo de Vida, donde se relaciona el Producto y el Mercado, con dos variables: Nuevo y Existente. Si pudiera hacernos algun comentario, le agradeceria.”
Business and Investments: Guide to financing law 488/1992
Franco Angeli Editore, Milan, November 1997
Book addressed to managers and entrepreneurs interested in obtaining public funding through 488/1992 law facilities.
Internet portal models for industrial products or sectors
Paper - SISEI, Società Italiana per gli Studi di Economia di Impresa, Milan, October 2000
The study is focused to analyze, upon an international benchmark of 14 leading B2B portals specialized as marketplaces for industrial products, the prevailing business models and strategies.
Competitive strategies of public utility companies in domestic markets
Chapter - Corporate management in the utility industry, EGEA, Milan, Sept. 2000
The chapter gives an insight to the companies belonging to the utility market about possible competitive strategies required to face the industry life cycle issues and public constraints.
A model for the internationalization process of the small - medium company
Article - Commercio Internazionale review IPSOA Editore, Milan, August 2000
The work gives an overview of the main aspects that must be considered by small-medium companies in their effort to expand the business abroad. The all necessary steps of their process of globalization is studied through the adoption of an ad hoc model of analysis.
Nordstrom excellence in the customer satisfaction
Article - Budget review IFAF Editore, Milan, June 2000
The article highlights the secrets of the US Corporation success based on its business model traditionally focused on the customer relationship excellence.
Price and stock value: considerations on the P/E ratio
Article - Analisi Finanziaria review, IFAF Editore, Milan, September 1999
The work gives an overview of the main aspects that must be considered by small-medium companies in their effort to expand the business abroad. The all necessary steps of their process of globalization is studied through the adoption of an ad hoc model of analysis.
